Logfile analysis allows website owners a deep insight about how Google and other search engines crawl their pages. How often does a bot come by a page, which pages are rarely or not at all visited by the bots? For which pages does the bot get errors? All these and ...

Analyzing the relationship of Twitter users towards brands (e. g. Air Berlin) Social media platforms such as Twitter and Facebook enable everyone to voice their opinions about topics, companies, and products online. These comments are a great source for companies to analyze their customers’ opinion about their brand or product. ...